Average CTR on Google: it’s possible to increase your click-through rate by a factor of 3!
Romain Stevens
December 21, 2021
What is the average click-through rate (CTR) of a Google
Popular Posts
Google Ads: improve your quality score in 4 easy steps
Romain Stevens
October 14, 2021
Want to optimize the performance of your Google Ads campaigns?
How to set up an effective SEA strategy for an e-commerce site?
Romain Stevens
August 30, 2021
As a complement to a well-calibrated SEO strategy, SEA campaigns
SEA campaign: measuring for better international development
Romain Stevens
July 30, 2021
Do you currently sell only in France, and would like
SEA strategy: the importance of properly measuring your Google Ads performance
Romain Stevens
July 13, 2021
Recently, we covered the subject of Google Ads taking control
15 ways to audit your Google Ads account post-COVID
Romain Stevens
April 12, 2021
After many months of a period that seems to be
Google Ads: the ads that will attract new customers and ensure your growth
Romain Stevens
April 12, 2020
What types of advertising does Google Ads offer ?? Which
Google Ads: Evolutions and changes you need to implement in your Google Ads campaigns!
Romain Stevens
December 30, 2019
To get 2020 off to a flying start, we’ve selected
Google Ads and Facebook Ads: How to ensure the success of your campaigns with Audience settings and Remarketing
Romain Stevens
November 4, 2019
When developing your business and e-commerce, you want to reach
Fourth quarter: how to develop and exploit your audiences?
Romain Stevens
November 3, 2019
Businesses are growing, and visits to e-commerce sites explode in
Trends
Microsoft Performance Max opens in beta version
With a relatively modest market share, Bing continues to demonstrate its willingness
Romain Stevens
August 3, 2023
Trends
Boost your sales with Google Merchant Center promotions!
In this article, we’ll explore how to effectively use promotions on Google
Romain Stevens
July 11, 2023
Trends
Google once again upgrades search at the I/O Conference: Generative AI and Insights raise the bar
Google took advantage of the I/O conference to unveil some major search
Romain Stevens
May 31, 2023
Trends
What are the “signals” of Machine Learning to optimize your bids on Google Ads?
As you may know, Google Ads uses Machine Learning technologies to automatically
Romain Stevens
May 3, 2023
Trends
Performance Max’s new features for optimizing Google advertising campaigns
Since the launch of Performance Max, many key features have been added
Romain Stevens
May 3, 2023
Trends
Optimizing user experience for e-commerce sites: the case of I-run
The e-commerce sector is constantly evolving, pushing online retailers to constantly improve
Romain Stevens
May 3, 2023
Case studies
Servistores case study: +27% in sales
Servistores specializes in the sale of spare parts and made-to-measure products for
Romain Stevens
April 24, 2023
Trends
Smart Bidding: ROAS target or CPA target?
You’ve discovered Smart Bidding and would like to launch a Google Ads
Romain Stevens
February 26, 2023
Trends
Top 4 product flow errors that can sabotage your e-commerce campaigns
A new study by DataFeedWatch has revealed a number of product flow
Romain Stevens
January 31, 2023
Hello, We’re content writer who is fascinated by content fashion, celebrity and lifestyle. We help clients bring the right content to the right people.
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