Google replaces FLoC with the Topics API: What you need to know!
With the deprecation of third-party cookies, Google has struggled to find a way to preserve privacy while delivering relevant ads
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The ultimate guide to Google Ads Local Services
simulate the results of your Google Ads campaigns: Our performance simulator allows you to see the expected results of your
How do you create high-performance Facebook audiences?
Creating Facebook audiences to optimize facebook ads campaigns isn’t rocket science, but with the almost infinite possibilities of targeting options
15 ways to reduce your cost per click in Google and Facebook ads
As anEcommerce business, and with all the changes in the marketing ecosystem over the past year, you’ve certainly had to
Average CTR on Google: it’s possible to increase your click-through rate by a factor of 3!
What is the average click-through rate (CTR) of a Google Ads ad? When people ask this question, it’s often because
7 effective ways to optimize your online store’s conversion funnel
Building an effective conversion funnel for your website means optimizing it in a number of ways to improve your conversions
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